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Global Executive MBA Details
Start: 16/10/2026
Duration: Up to 9 months
Modality Online: At your own pace
Modality On-Site: Fridays from 4 to 8 p.m. and alternate Saturdays from 9:30 a.m. to 1:30 p.m.
The Global Executive MBA (GEMBA) at Euncet Business School is a program designed to help you develop the mindset, skills, and executive competencies needed to lead in dynamic and highly complex environments.
Aimed at experienced professionals, the GEMBA will allow you to apply what you learn from day one to boost your career and become a change agent within your organization.
Through a strategic and practical approach, the GEMBA will help you:
- Make better decisions in uncertain and complex contexts.
- Manage innovation and the digital transformation of your organization.
- Drive the sustainable growth of your company or business unit.
- Lead teams and strategic projects.
The program can be taken in a face-to-face or 100% online format, with a flexible structure that allows you to balance your studies with your professional activity.
Discover if this MBA is for you:
- Compatible with work
- Online or on-site modality
- UPC recognised degree
- Flexible duration
- Aimed at executives
Continuing Education master’s degree in Global Business Administration from the Universitat Politècnica de Catalunya (UPC)
Global Executive MBA by Euncet Business School
Academic Information
Master's Degree in Business Administration from Universitat Politècnica de Catalunya
Starting Date:
16/10/2026
Duration:
Up to 9 months
Deadline to finish:
20/06/2027
Language:
On-site: Spanish
Online: Spanish
Modality:
100 % online or on-site
Credits:
60 (184 hours)
Fee:
6.480€ (Online Modality) | Early registration: 4.536 €
9.900€ (On-Site Modality) | Early registration: 8.500 €
Methodology of the Global Executive MBA
The learning process at Euncet Business School combines a range of methodologies that enable participants to acquire the professional competencies required for an executive programme in a practical and innovative way.
The Global Executive Master in Business Administration (GEMBA) aims for students to apply the knowledge from different subjects and develop a proactive attitude and critical thinking towards them.
ON-SITE METHODOLOGY
- Interactive Classes: The sessions are held through continuous interaction between students and professors. The aim is to contrast the concepts discussed through analysis and open debate, supported by real-life practical cases and simulations focused on decision-making.
- Case Studies: Resolution of business scenarios to experience the practical application of theoretical content.
- Project-Based Learning: Group assignments where students develop and present projects, solving real-world challenges.
ONLINE METHODOLOGY
- Learning Resources: This space provides the main materials for the subject, as well as other sources of information relevant to the study.
- Micro-learning: Audiovisual materials that introduce, complement, or expand key concepts in a simple and practical manner.
- Forum: A consultation space where students can ask lecturers questions about unclear concepts.
- Masterclasses: Live-streamed sessions led by industry experts, providing deeper insights into specific business areas, linking theoretical knowledge with practical applications.
Executive MBA Modalities
At Euncet Business School, we understand that each student has different learning needs. For this reason, the Global Executive MBA is offered in two study modes, combining flexibility and academic excellence.
Both modes are designed to provide high-quality education, positioning you as a business management leader, fully prepared to face the challenges of a globalised world. Choose the option that best suits your lifestyle and take the next step in your professional career.
On-Site Modality
The on-campus mode allows students to attend classes in person in Barcelona, at the Terrassa Campus.
The programme is designed to tackle challenges through group methodologies and learning by doing. Real-life case studies and practical exercises will help students gain the most from this experience.
- Methodology: Real business cases, group exercises, and learning-by-doing strategies.
Virtual Modality
The online mode of the Global Executive MBA at Euncet Business School allows students to study remotely, gaining the knowledge and skills required to become a business leader.
The programme provides all essential knowledge and tools through real-world case studies, podcasts, and videos, which complement learning.
- Self-paced learning: Access to content to reinforce knowledge.
Study Plan
Program of the Global Executive Master in Business Administration
The Global Executive MBA at Euncet Business School is based on practical and advanced content connected to the business reality, providing critical and different thinking, as well as a global and international vision.
Through this Master’s, students will obtain the qualification required to advance their professional careers in business management. Additionally, they will be equipped to lead any functional area within a company and develop the necessary skills from a global and distinctive perspective, making them one of the most recognised and sought-after profiles worldwide by organisations.
To obtain the qualifications of the programme, the following will be an essential requirement:
- Attend at least 75% of the face-to-face or synchronous sessions of each subject.
- Satisfactorily complete all the activities and deliveries provided within the Study Plan.
MBA Subjects
The study plan consists of six subjects: business strategy and development, leadership and change management, marketing and value creation, innovation, entrepreneurship, and technologies applied to business. This structure provides a comprehensive and up-to-date perspective on the functional areas of businesses and the key factors transforming leadership approaches.
Strategy and business development
Objectives and competencies
- Understand the importance of business strategy and business models in highly changing, uncertain and complex environments.
- Obtain an analytical view of the business environment to identify opportunities and threats that may impact the company.
- Understanding how to perform an internal analysis of the company’s resources and capabilities (strengths and weaknesses), to define the best strategy and business models to ensure the company’s sustainability and competitiveness.
- Learning to use tools and conceptual frameworks to analyse different strategic options, as well as selecting and formulating the most appropriate strategies and business models to ensure the sustainability and competitiveness of the company.
- Understand the fundamental role of business models and finance in the creation, delivery and capture of value for the company.
- Understand the importance and impact of strategic operations management on the company's competitiveness.
- Evaluate and apply financial tools and techniques to evaluate strategic investments and make sound decisions that support business strategy.
Contents
- Fundamentals of business strategy.
- Strategy definition.
- Business model design.
- Financial analysis.
Leadership and Change Management
Objectives and competencies
- Understand the importance of leadership in environments of high complexity and uncertainty, and how it influences organizational performance and success.
- Explore different leadership styles and theories, and evaluate their applicability in situations of uncertainty and change.
- Understand the importance of building people-centered organizations, where a culture of collaboration, empowerment and personal development is fostered, creating an environment where people can thrive and contribute fully to organizational goals.
- To deepen in methodologies and tools to maximize team productivity and build high performance teams.
- Know and correct the dysfunctions of our teams, identifying the key dimensions of high-performance teams.
- Become familiar with the challenges and opportunities associated with change management in organizations, and develop effective strategies to successfully manage and lead change.
- To foster the development of soft skills required to lead situations with a high level of uncertainty and to implement and manage change effectively.
- Reflect on the role of the leader as a change agent, promoting motivation, commitment and adaptability in teams and throughout the organization.
- Critically appraise current leadership and change management practices and approaches, and propose improvements and recommendations b
Contents
- Leadership and change management skills.
- Leadership and team management.
Marketing and value creation
Objectives and competencies
- To become familiar with the fundamentals and key concepts of marketing in the current context.
- To deepen the management of customer relationships and identify strategies to create value.
- Understand the importance of implementing an effective marketing plan.
- Know market research techniques and understand consumer behavior.
- Determine the main steps in the design of a customer-oriented marketing strategy: segmentation, target audience, differentiation and positioning.
- Understand the relevance of the marketing mix in the company.
- To understand the role of commercial management and its relationship with the marketing area.
- Develop communication, negotiation and sales management skills to achieve commercial objectives.
Contents
- Marketing analytics and strategic marketing.
- Marketing mix.
- Strategic sales management.
Innovation
Objectives and competencies
- Understand the importance of innovation in the business environment and its role in differentiation and adaptation to change.
- Deepen in the various innovation methodologies and be able to apply them effectively in problem solving and idea generation.
- Master design thinking techniques, including empathy, problem definition and the generation of creative solutions.
- Acquire knowledge in innovation management, including challenge identification, project portfolio management and collaboration with other external entities.
- Learn the skills necessary for efficient product management, including requirements gathering, data analysis, prioritization and roadmapping.
- Explore agile methodologies, such as Scrum and Kanban, and be able to apply them to innovation project management.
- Develop leadership skills to manage change processes and promote innovation within organizations.
- Acquire a comprehensive understanding of teamwork skills, effective communication and decision making in innovation environments.
Contents
- Fundamentals of innovation.
- From idea to project
Technologies Applied to Business
Objectives and Competencies
- Gain a comprehensive understanding of disruptive technologies and their impact on traditional businesses.
- Analyse how disruptive technologies interact to create innovative use cases and transform various business sectors.
- Study digital transformation in value chains, company value propositions, and product development.
- Explore the use of artificial intelligence tools in different business departments to enhance productivity.
- Examine ethical and practical considerations regarding the use of AI tools in business environments.
- Obtain an overview of key technological trends and their potential impact on businesses.
- Develop skills in information security and cybersecurity to protect corporate systems and networks.
- Utilise Business Intelligence and data analytics as critical tools for business decision-making.
- Learn to identify, integrate, and visualise data from different sources to create interactive reports.
- Explore the concept of Growth Hacking and develop skills to implement successful projects.
- Prepare to navigate digital transformation challenges, apply disruptive technologies, and protect corporate information.
Content
- Digital transformation in business
- Technological tools applied to business
- Information security
- Data analytics
Entrepreneurship
Objectives and competencies
- Understand the fundamentals of entrepreneurship and the characteristics of the current entrepreneurial ecosystem, including the figure of the entrepreneur and the necessary leadership skills.
- Explore the process of creating a startup, from idea generation to the growth phase, with emphasis on the design of business models and the development of minimum viable products (MVP).
- Analyze the investment ecosystem and gain knowledge on tools and strategies to access funding and understand the key metrics used to evaluate the progress and success of entrepreneurial projects.
- Learn about the platform economy and understand the role of digital platforms, their business models, the services they offer and the associated responsibilities.
- Explore social and ethical entrepreneurship, including topics such as business ethics, corporate social responsibility and social impact measurement.
- Develop skills to identify opportunities for entrepreneurship with a social and ethical approach, promoting the generation of a positive impact on society.
- Encourage reflection on values and integrity in business, promoting the integration of social responsibility in the entrepreneurial business model.
- Assess practical cases of social entrepreneurship and discuss ethical challenges in entrepreneurship, through debates and examples that promote ethical decision making in business.
Contents
- Startup ecosystem.
- Digital platforms and monetization.
Final Master Thesis
The objectives of the Final Master's Thesis are:
- Promote knowledge and managerial skills in strategy, finance, operations, supply chain, marketing, sales and people to make the best decisions from a cross-cutting vision that allows responding to customers and the technological transformation of the company.
- Know the agile development of business models to innovate the company or start a business in the digital context.
- Understand the impact of technologies in the business world and how to achieve sustainable and sustainable results.
- Develop and improve management skills with leadership and communication tools.
Contents
- Business case.
- Creation of a business model.
Calendars
Academic Year 2025-26
Teaching Team
Global Executive MBA
Career Opportunities
Global Executive MBA
The GEMBA at Euncet Business School is aimed at professionals seeking to take on new leadership challenges and move into higher-responsibility roles or lead new strategic areas.
This program combines key aspects of business management with a global and executive approach. It equips participants to lead the growth and transformation of their organizations.
The main career opportunities include:
- C-Level executives (CEO, COO, CMO, etc.).
- Business owners and entrepreneurs looking to scale their companies.
- Business unit directors.
- Heads of innovation and transformation.
- Consultants specialized in strategy, innovation, and business growth.
→ View Euncet Employability Data
Develop a business plan that will enable you to identify opportunities, and take on new business challenges, as well as define your business objectives and strategies, incorporating new technologies into your management approach.
Xenia Alegre
GEMBA Alumni
The GEMBA has been a transformative experience for me. I have acquired a global and practical vision of business management, which has allowed me to develop managerial skills and critical analytical capacity. The professors have transmitted to us the latest trends in each area and have prepared us to face new work challenges with strategic tools and skills to lead the teams that make up a company.
Marc Pidemont
Executive Education Student
"Thanks to Executive Education I have been able to expand my contact network by meeting colleagues with the same interests and entrepreneurial initiative as me. In addition, I have received personalised advice from professors with a real history in the business world."
Why study the Global Executive MBA at Euncet?
The business world is constantly changing. Highly qualified professionals are needed, with a holistic view of the organisation, capable of efficiently managing the different situations in a company.
Boost your professional development and acquire the knowledge and skills necessary to efficiently manage a business with the Global Executive Master's in Business Administration at Euncet.
The Global Executive MBA at Euncet Business School offers you:
360º VISION OF MANAGEMENT
Deepen your understanding of key management areas and discover how technology drives businesses and optimises business processes.
GUARANTEED PROFESSIONAL GROWTH
Develop leadership skills that enhance your career and position you as a strategic leader in any sector.
TRANSFORMATIONAL LEADERSHIP
Access the tools and knowledge required to become a change agent that businesses demand.
EXCLUSIVE NETWORKING
Experience an immersive learning environment that fosters collaboration and connects you with high-level professionals in a global setting.
ACADEMIC EXCELLENCE
Learn from renowned professors and industry experts linked to leading companies, who will provide innovative solutions to the latest business paradigms.
PRACTICAL METHODOLOGY
Combine theory with real-world cases, workshops, and networking sessions, preparing you for the challenges of the business world.
Other Executive Masters from Euncet
Frequently Asked Questions
Global Executive MBA
An Executive MBA is an advanced training programme designed for professionals with experience who wish to improve their management skills and expand their knowledge in international markets. This Global EMBA in Barcelona combines business strategies, leadership, and global management, preparing you to tackle the challenges of a dynamic and competitive business environment.
The Global Executive Master in Business Administration is designed for university graduates with professional experience who wish to expand their knowledge in management and the cross-functional application of technology in business processes.
It is also aimed at professionals from various fields who want to understand key management areas and the importance of technological tools for process optimisation.
Another target audience for this MBA includes executives who want to explore the opportunities offered by new technologies in the development of business models, allowing them to adapt to the challenges of the digital economy.
An Executive MBA and a Global Executive MBA share the same base: both are programmes designed for experienced executives who want to boost their leadership and strategic capacity without leaving their job.
The difference, when it exists, usually lies in the degree of internationalisation of the programme. In many schools (including Euncet), a Global Executive MBA is not a different programme, but rather a more international evolution of the traditional Executive MBA: it incorporates a global vision, real cases from different markets, and key competencies to lead in globalised environments.
In summary: they are not two different levels, but rather the same type of executive MBA with a more international focus when called “Global”.
Yes, the Global Executive MBA is specifically designed for working professionals.
It offers a flexible structure with hybrid learning, allowing you to combine studies with your professional commitments.
Additionally, digital tools are used to facilitate online learning and remote interaction.
The Global Executive MBA stands out for:
- A focus on global leadership and international strategies.
- Access to an international network of professional and business contacts.
- Practical methodologies, including real case studies and global business simulations.
- Modules tailored to the needs of experienced leaders, enabling them to apply knowledge directly to their professional field.
The Global Executive MBA equips you to analyse, understand, and engage in today’s highly competitive, evolving, complex, and digital business environment.
You will acquire a global vision of business, ensuring that decision-making is well-informed and aligned with new market scenarios.
- Management of multicultural teams.
- Global expansion strategies.
- International market analysis and decision-making in global environments.
- Case studies of leading international companies
This ensures that graduates are equipped to lead global projects and make strategic decisions in a competitive and ever-changing environment.
Georgina Navarro
Executive Education Advisor
