Euncet Business School: University center

Personal branding: learn how to boost your personal branding

We are often unaware of how important it is to differentiate ourselves as a person and show the value we can bring. The truth is that we are all a brand and that we can all use it to improve our relationships with others, to be visible and recognised, and to manage the perception that people have of us.
In the following article, we explain how you can enhance and highlight your personal branding.

What is a call to action? Create successful CTAs

Sign up and ask for more information! Sound familiar? Whether you're a digital marketing connoisseur or not, these calls to action are present whenever you visit a website and are known as call to action or CTAs. These are essential elements on any website, as they are used to guide the user to perform a specific action. In this article we will explain everything you need to know about call to actions and how to create successful CTAs.

Big Data in business: For what purpose and what benefits does it generate?

Big Data is the order of the day, and this is well known by companies. The massive creation of data is the result of digital transformation and new technologies, which have revolutionised society and markets in record time.
In the following article we tell you exactly what Big Data in business is and what benefits it generates.