Double Bachelor's Degree BBA + Marketing and Digital Communication

Degree Details

Start: September 2023

Duration: 5 years

Modality On-Site: 9 a.m. to 2 p.m

Campus: Terrassa

Language: Catalan, Spanish, English

Credits: 336 ECTS

Our Double Bachelor's Degree in Business Administration and Management + Marketing and Digital Communication is designed to transform you into one of the best future professionals in the fields of advertising and the business world, providing you with all the necessary skills for business management and direction of all kinds of companies.

The Double Degree in Business Administration and Marketing allows you to consolidate one of the professional careers with the greatest projection in the future, both nationally and internationally, expanding all your faculties necessary for the business world.

If what you prefer is to create your own project and be an entrepreneur, our double degree provides you with all the tools so you can develop quality international relationships and consolidate your own business initiatives. 

It gives you a complete view of how a company works, giving you the ability to see future problems and deal with them before they happen, a key skill for any entrepreneur.

And living in these times, with sectors that are so changing and constantly being renewed thanks to the digital world, our degree in marketing and digital communication will provide you with all the qualities that will allow you to adapt to any future technological revolution, just as social networks did in less than a decade.

Bachelor's Degree in Business Management and Administration from UPC
Bachelor's Degree in Marketing and Digital Communication from UPC

Knowledge branch:

Social and Legal Sciences

New entry spots:

40 places

Pre-registration code:

31101

Cut-off mark 1 course PAU/CFGS 2021:

5,000 

First academic year fee:

6.300 €

 

DOUBLE BACHELOR'S DEGREE IN BUSINESS ADMINISTRATION AND MANAGEMENT + MARKETING AND DIGITAL COMMUNICATION

With the Double Bachelor's Degree in Business Administration and Management + Marketing and Digital Communication you will acquire global knowledge in business administration and management, and you will learn to use marketing, commercialization and digital communication tools in the strategic, tactical and operational spheres. 

In just five years, you will obtain knowledge on strategic management, financial management and accounting, digital marketing and public relations, strategic marketing, international relations and human resources, technology and design and market research and audience analysis, among many others. Moreover, you will develop into a qualified profile to direct any area of the company, both nationally and internationally.

At Euncet Business School you will develop skills thanks to a dynamic and experiential training model in which, through seminars, masterclasses, workshops and simulators, you will be able to acquire the necessary tools and knowledge to become a business leader.

All this will be accompanied by our learning by doing methodology, which is made up of 40% continuous assessment and 60% final exam. During your studies at Euncet Business School, you will also have a tutorial action plan with which you can boost your professional career, improve your performance, and enhance your specific strengths to enter the business world.

Distribution Of Credits For BBA Double Degree In Marketing And Digital Communication

The study plan of this double degree is the union between the Degree in Business Administration and Management and the Degree in Marketing and Digital Communication. In five years, you will be able to obtain two university degrees that will provide you with a holistic vision of a company's operation, turning you into one of the most complete and qualified profiles in the business and digital marketing field.

Below, you will find the study plan of one of the most requested careers by companies with the greatest professional opportunities and double employability. 

Distribution of credits:

DEGREE IN BBA

Subject typeECTS
Basic66
Compulsory144
Optional18
Master's Degree Final Project12
Total240

 

DEGREE IN MARKETING AND DIGITAL COMMUNICATION

Subject typeECTS
Basic66
Compulsory144
Optional18
Master's Degree Final Project12
Total240
CourseECTS
Marketing Fundamentals6,00
Strategic Marketing6,00
English 6,00
Technologies of the information and communication6,00
Total24
CourseECTS
Marketing Fundamentals6,00
English 6,00
Total12
CourseECTS
Marketing Fundamentals6,00
English 6,00
Total12
CourseECTS
Marketing Fundamentals6,00
English 6,00
Total12
CourseECTS
Marketing Fundamentals6,00
English 6,00
Total12
CourseECTS
Business management6,00
Fundamentals of Financial Accounting6,00
Financial Accounting for Decision Making6,00
Technologies of the information and communication6,00
Total24
CourseECTS
Business management6,00
Fundamentals of Financial Accounting6,00
Financial Accounting for Decision Making6,00
English 6,00
Technologies of the information and communication6,00
Total30
CourseECTS
Fundamentals of Financial Accounting6,00
Technologies of the information and communication6,00
Business management6,00
English 6,00
Financial Accounting for Decision Making6,00
Total30
CourseECTS
Technologies of the information and communication6,00
English 6,00
Total12
CourseECTS
Technologies of the information and communication6,00
English 6,00
Total12
CourseECTS
Technologies of the information and communication6,00
English 6,00
Total12
CourseECTS
English 6,00
Logistics and Operations6,00
Total12
CourseECTS
Technologies of the information and communication6,00
English 6,00
Total12
CourseECTS
Web Technologies and Databases6,00
Total6
CourseECTS
Web Technologies and Databases6,00
Total6
CourseECTS
Web Technologies and Databases6,00
Total6
CourseECTS
Web Technologies and Databases6,00
Total6

Schedules

DFP Regulations For BMA Double Bachelor's Degree In Marketing And Digital Communication

The DFP may cover different modalities, both experimental and academic in all their aspects, according to the different aspects related to the degree.

The content of the DFP will correspond to one of the following types:

  • Experimental or applied work related to the contents of the degree, which may be developed in organizations or companies. In any case, the interest of the institution to collaborate in the DFP must be accredited.
  • Bibliographic review and research work focused on different fields related to studies and related to lines of research and investigation developed by Euncet.
  • Applied and transversal work, of a multidisciplinary and professional nature, which will be carried out on an existing or newly created institution.
  • Other works not adjusted to the previous modalities and that the DFP Commission considers its execution pertinent.

DFP Regulations For BMA Double Degree In Marketing And Digital Communication

MANAGEMENT

Director of the University Centre
BBA+MKT Degree Director
BBA+MKT Degree Coordinator
BBA+MKT Degree Academic Tutor

LECTURERS

PROFESSIONAL OPPORTUNITIES FOR DOUBLE BACHELOR'S DEGREE IN BBA + MARKETING AND DIGITAL COMMUNICATION

Studying the double degree in ADE + Marketing and Digital Communication gives you twice the professional opportunities:

  • Marketing director
  • Mobile Marketing Manager
  • Brand Manager
  • Product Manager
  • Social Media Manager
  • SEO-SEM Specialist
  • Communication Manager
  • Digital Analyst
  • E-Business Manager
  • Content Manager
  • UX Designer or user experience expert
  • E-commerce Manager
  • CRM & Inbound Marketing Manager
  • Digital Account Manager
  • Social Media Strategist
  • Managing director
  • Entrepreneur
  • Director of international expansion
  • Development of new markets
  • Financial director
  • Operations director
  • Purchasing Manager
  • Business area director
  • Head of department of area, marketing, operations and logistics, human resources, internalization, communication and sales

Why study the BBA Double Degree + Marketing and Digital Communication at Euncet?

  • We prepare qualified professionals with a comprehensive vision of the company and a special focus on marketing and digital communication to help companies adapt to a highly dynamic environment due to the digital revolution and new technologies.
  • We train experts with a high ranking in the labour market and with a highly competitive curriculum.
  • We offer you solid academic training with practical and professional orientation, oriented to the world of work.
  • We work on the development of multidisciplinary profiles and decisive, motivated people capable of making decisions quickly, which are important requirements in the digital environment.
  • The training model is dynamic and experiential: seminars, masterclasses, workshops, business simulators and tutorials.
  • You will be able to experience academic stays in foreign universities through Erasmus programs and bilateral agreements with universities around the world.